CRO Audit

Break Conversion Barriers and Turn Visitors Into Lifetime Customers

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Identify Friction Points and
Reach Your Website’s Full Potential

Brands devote 5% to 20% of their annual budget to marketing, yet 79% of leads don’t convert into sales.

With a conversion rate optimization (CRO) audit, businesses can pinpoint specific issues causing low conversion rates and get actionable solutions to improve their website performance.

Conversion rate optimization experts analyze data, such as user behavior, traffic patterns and page design, to identify gaps in the conversion funnel.

Based on these insights, changes are implemented to significantly increase the likelihood of users converting into customers or taking desired actions.

Is your site experiencing a high bounce rate? Are you getting traffic but no conversions? Struggling with low click-through rates (CTRs)?

Marketinzz Internet Marketing Agency conducts a 360-degree analysis of your site, uncovering conversion barriers and implementing data-driven solutions for unrivaled performance. We pinpoint weak spots on your site through a detailed CRO audit and offer strategic solutions to turn the numbers around.

Eliminate bottlenecks, meet user needs and boost site conversions with a comprehensive CRO audit.

Identify Friction Points and Reach Your Website’s Full Potential

In a nutshell, the conversion funnel is a visual representation of the customer journey on your site. It illustrates the steps users take to make a desired action, from the initial engagement with your brand (subscribing, filling out forms, etc.) to the final conversion (purchasing a product or service).

A well-optimized conversion funnel leads users effortlessly to the final goal, boosting the likelihood of converting leads into sales. This translates to fewer obstacles for customers and a higher conversion rate.

A conversion follows four stages:

Awareness: This is the first stage of the conversion funnel, where potential customers become aware of your brand and products/services.
Interest: At this stage, potential customers have shown interest in your brand and are actively seeking more information.
Consideration: Potential customers consider purchasing from your brand but may still be hesitant or unsure.
Action: This is where the actual conversion occurs, whether it’s making a purchase, signing up for a newsletter or filling out a contact form.

How do you identify bottlenecks in your funnel?

At some point along this funnel, users may drop off and not complete the desired action – hence, what we refer to as a conversion bottleneck.

By understanding which stage(s) in the funnel have a high drop-off rate, you can identify optimization opportunities and improve the customer journey.

This is where a CRO website audit comes into play.

Resolve Conversion Bottlenecks With a Comprehensive CRO Audit

When you conduct a CRO audit, you’re essentially taking a magnifying glass to your website, identifying weak points where potential customers abandon the process and then proposing data-driven solutions to overcome these barriers.

Some common issues that a CRO audit can help identify and resolve include:

Perform a regular local SEO audit
Build out city pages
Dominate “near me” searches
Create content clusters
Optimize your site for mobile
Create an SEO strategy
Know your audience

Perform a regular local SEO audit
Build out city pages
Dominate “near me” searches
Create content clusters
Optimize your site for mobile
Create an SEO strategy
Know your audience

With these identified issues, businesses can make targeted changes to their site for better user experience and increased conversions.

At Marketinzz, we take a hands-on approach to CRO audits. Our conversion rate optimization experts dive deep into your site and data, utilizing heat maps, usability tests, A/B testing and other advanced tools to uncover insights and provide actionable solutions for optimization.

Why Your Business Needs CRO Audits

Unlock Growth Opportunities and Improve Your Revenue Streams

Regularly revisiting and adapting your conversion rate optimization strategy is crucial for keeping up with changing market trends and consumer behavior.

A conversion rate optimization audit helps businesses stay ahead of the game by providing valuable insights into what works and what doesn’t in their website design, content and overall customer experience.

With a well-designed CRO audit, businesses can benefit from:

Improved Customer Experience

A detailed CRO audit identifies friction points, allowing you to optimize your website for a smoother, more enjoyable user experience. This could mean simplifying your checkout process, improving navigation or optimizing for mobile devices.

Improved Customer Experience

A CRO Agency That Delivers Measurable Outcomes

Achieve Real Results With Our Turnkey Solutions

Marketinzz Internet Marketing Agency is an industry-recognized CRO agency with hundreds of successful CRO campaigns under our belt. We work with any size business to optimize their website from various industries to drive brand awareness that converts leads into sales.

CONSTRUCTION COMPANY

Organic Traffic

+ 0 %

Organic Traffic

+ 0 %

“Marketinzz has gone above and beyond and it’s allowed me to focus on other aspects of business development. Marketinzz understands the intricate needs of what we want to accomplish.”

CONSTRUCTION COMPANY

Organic Traffic

+ 0 %

Organic Traffic

+ 0 %

“Marketinzz has gone above and beyond and it’s allowed me to focus on other aspects of business development. Marketinzz understands the intricate needs of what we want to accomplish.”

CONSTRUCTION COMPANY

Organic Traffic

+ 0 %

Organic Traffic

+ 0 %

“Marketinzz has gone above and beyond and it’s allowed me to focus on other aspects of business development. Marketinzz understands the intricate needs of what we want to accomplish.”

Let your website be the main driver of your online sales and leads. Partner with Marketinzz Internet Marketing Agency to conduct a CRO audit for better insights into improving conversions.

Thrive’s Conversion Rate Optimization Audit Packages

Your Roadmap to Better Website Performance and Improved Sales

Improved Customer Experience

What’s Next? All CRO audits are followed with an A/B testing phase to test different design and content variations.

A/B testing enables us to compare our proposed CRO improvements to the original design by splitting traffic between the new and old pages or journeys. This allows us to make final, statistically-driven decisions on implementing changes before making permanent modifications to the website.

Thrive’s CRO Website Audit Implementation Process

Conversion rate optimization is designed to make your website a more effective conversion tool, highlighting areas that disrupt the conversion process. This enables us to design and develop a more effective user journey to generate more leads, sales or inquiries.

How we design and build websites changes and evolves, constantly striving to meet the needs and intent of the user. This change is sometimes due to new technology, such as the introduction of mobile devices, or shifts in preferences, like the growing lack of tolerance for more invasive features, such as unwelcome pop-ups or disruptive overlays, on a page.

Our CRO audit process allows us to review your website against the current trends for user interface and user experience design, the underlying, more evergreen principles of CRO based on broader marketing principles. This process involves:

SEARCH ENGINE OPTIMIZATION – SEO

Through careful keyword research and white hat practices, our digital marketing agency helps you achieve high rankings in the major search engines. Our comprehensive SEO strategies include on-page optimization, technical audits and local internet marketing services to drive organic visibility and traffic to your site.

SEARCH ENGINE OPTIMIZATION – SEO

Ultimately, our goal is to ensure that every visit to your site becomes an opportunity to convert and build long-term relationships with your customers.

Essential CRO Tools in Our Arsenal

Thrive uses various tools and techniques to identify the minutest details that could impact your conversion rates. Here’s what you can expect when you choose Thrive as your conversion rate optimization agency:

Improved Customer Experience

Key Conversion Rate Optimization Metrics We Track

Conversion rate optimization metrics play a vital role in gauging your website’s performance and identifying areas for improvement. As a data-driven agency, our conversion rate optimization experts leverage various metrics to meet your conversion goals.

SEARCH ENGINE OPTIMIZATION – SEO

Have more questions about CRO audits and how Thrive can help improve your conversion rates? Get in touch with our conversion rate optimization agency and let’s chat about your specific needs.

Why Choose Thrive for Your eCommerce CRO Audit

Reap Incredible ROI Using Proven Methodologies

Thrive Internet Marketing Agency is an industry-leading conversion rate optimization agency with over 15 years of digital marketing experience. Since 2005, our CRO experts have been helping small businesses, enterprises and multi-location companies enhance their brand reputation and become industry leaders.

Thrive sets the bar high as the top CRO company in the market through: