Email Marketing Services
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Tried-and-True Email Marketing Solutions That Generate Results
Approximately 4.6 billion people worldwide use email for communication. Are you leveraging the potential of email marketing in your business strategy?
Don’t miss out on the opportunity to connect your brand with the right customers at the right moment and increase your sales. Enlist Marketinzz Internet Marketing Agency’s automated email marketing services and let us set up a campaign that fits your business objectives.
With advanced segmentation, optimized content and powerful automation tools, we help you turn email into one of your most effective digital channels.
What Is Email Marketing?
Email marketing is one of the most powerful digital marketing tactics for generating and converting leads. Nearly 71% of consumers prefer facilitated brand interactions via email, and this preference extends across genders and age groups.
Its widespread usage and increasing global relevance make email marketing more critical than ever before.
What is email marketing exactly? It’s a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, drive sales and build client relationships.
Email marketing companies leverage different email service providers (ESPs) to send out automated, personalized marketing emails that contain brand promotions and announcements. Anything from weekly email newsletters and promo alerts to customer surveys and event invitations can be considered a form of email marketing.
Globally, a whopping 87% of business-to-business (B2B) marketers and 79% of business-to-consumer (B2C) advertisers
use email as a content distribution channel. Are you taking full advantage of emailing services to grow and promote your business? How does your campaign fare against the competition?
Begin your email marketing planning today and discover the most effective strategy to move your email contacts down your sales funnel.
Let Marketinzz Manage Your Email Marketing Optimization
Failure to understand what is email marketing and how to maximize email campaigns for B2B and B2C transactions can result in uncoordinated promotion strategies, low customer volume and significant business decline.
Don’t let this be the case for your brand. Capitalize on conversion-focused solutions from the best email marketing companies and get smart with your digital marketing spending and online promotions.
Marketinzz Internet Marketing Agency offers a diverse range of emailing services designed to fit your brand needs, financial capabilities and ideal market segments. Schedule a consultation with our email marketing agency and let’s discuss strategies to achieve your goals.
Why Email Marketing Is Important
The importance of email marketing in digital brand success cannot be emphasized enough. Online email marketing is one of the best marketing methods for earning business leads and delivering a high return on investment (ROI).
According to research, approximately 61% of email subscribers would like to receive promotional marketing emails every week and about 59% of customers report that marketing emails impact their purchasing decisions. Marketers also reported receiving an impressive ROI of 3,600% to 4,200% or $36 to $42 for every dollar invested in an email marketing campaign.
Evidently, online email marketing presents an incredible opportunity to reach targeted customers and generate revenue growth. If you haven’t started your email marketing planning, now’s the time to consult with a specialist and sketch out how to move your business forward.
The Importance of Email Marketing
Many marketers wonder why email marketing is important when social media platforms are so widely available and social media visitors have grown exponentially over time.
But here’s the thing: People still go to their emails to find special deals from the brands they are interested in. In fact, 63% of users check their emails for brand promotions.
That is just the tip of the iceberg. With the plethora of opportunities that web email marketing offers, you are closer to driving more conversions for your business.
Not yet convinced about why email marketing is important for brand growth? Here are more reasons investing in an email marketing campaign service is essential:
Build Customer Loyalty
Strong client relationships require regular brand interactions – and routine web email marketing communications with the customer make it possible for any company to generate brand loyalty while driving sales. Additionally, the cost of engaging with and marketing to an existing client using the best email campaigns is six to 12 times less expensive than other marketing channels, such as paid advertising or social media marketing. Targeted email marketing campaigns not only drive more business but also save you money.
Expand Your Business Reach
Email campaigns are proven to have better reach and potential for engagement than traditional marketing methods. Statistics show that 72% of email users check their inboxes more than six times a day and about 92% of internet users have a minimum of one email account. Experienced email marketing specialists can help you reach your target audiences on any device while staying non-invasive and compliant with the CAN-SPAM Act.
Connect With Different Audiences
Hyper-personalized communication is one of the many benefits of using B2C and B2B email marketing to reach your audience. While traditional marketing methods focus on delivering a broad message to a large audience scope, marketing emails allow you to offer unique discounts and codes, personalized messages and data-driven campaigns based on criteria such as birthdays, regions and customer lifetime value (CLV). Instead of putting your effort into one campaign, you’re able to reach out to different audience segments with a personal touch.
Save Time and Effort
Email marketing for small business, franchises and multi-location firms is significantly less labor-intensive than traditional marketing. There is no postage to consider or labeling required for each campaign distributed. Automated email marketing services allow you to communicate and engage with your ideal market segments (whether it’s a few hundred or a hundred thousand) in a matter of minutes. If you don’t have the time to learn the ropes of email campaign optimization, the best email marketing companies can assist you.
Test Email Campaigns and Drive Strong Results
Online email marketing offers various ways to test and see if you’re hitting the nail on the head with your marketing efforts. You can perform A/B and multivariate testing to examine almost every component of your email campaign, from the subject line and time sent to the content within the email campaign itself. This offers valuable insights as to where you might need to revise your email marketing strategy to drive the most engagement with your email campaigns.
Track Your Analytics
Data and analytics provided by email marketing software give valuable insight into the performance of your targeted email marketing efforts and deployed campaigns. The most often reported engagement metrics are open rates, click rates and click-through rates (CTRs), bounces and conversions. Depending on your marketing goals, an experienced email marketing specialist can decode the numbers and translate them into valuable applications to better reach your audiences.
According to Statista, roughly 306.4 billion emails are sent and received every day. How do you ensure you’ve got the best email campaigns that capture customers’ interest?
Create direct links with your prospects and clients and foster customer loyalty with help from our email marketing agency. We provide email marketing services for small business, Fortune 500 companies and multi-location agencies. Discover how our email campaign services fit into your marketing efforts.
Email Marketing Agency That Drive Conversions
At Marketinzz Internet Marketing Agency, we invest in state-of-the-art email marketing software and conduct continuous training to deliver marketing automation services that provide value and increase profitability. Here’s how our email marketing agency propelled business growth for our clients:
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How Marketinzz Helped The Client:
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Throughout the years, Marketinzz has helped thousands of businesses launch targeted email marketing campaigns that optimize their time and budget – we can do the same for you. Whether you need email marketing services for eCommerce, Shopify or other niches, our email marketing experts can assist you.
Contact us today to learn more about our email marketing campaign solutions.
Marketinzz's Email Marketing Campaign Services
Email Marketing Performance Audit and Strategy
Campaign and Template Review
Our email marketing experts review your email templates and email campaigns from the past 12 months to get a clear picture of your email marketing performance and engagement. We look into your email design, subject line and calls-to-action (CTAs) to identify problems and inefficiencies.
Technical Review
To ensure your email newsletters and other marketing emails hit the right inboxes, our email marketing specialist reviews all technical issues with your current setup. These include spam complaints, deliverability issues and potential domain and IP blacklisting.
Data Review
Studies show 25-33% of email addresses become outdated every year. To ensure you’re working with updated email lists, we set a benchmark for email metrics, review your top- and lowest-performing campaigns and analyze unsubscribes and subscriber demographics.
Program Review
This includes a review of your existing email automation, audience segmentation, email list health (growth/shrinkage) and a comprehensive email marketing strategy review. The goal is to determine the best possible way to improve your marketing results.
Recommendations
After completing our audit, our email marketing specialists compile and present recommendations for code and design, content and CTA. We also provide proposals on the frequency of emails sent, send day and times, automation and potential for A/B testing.
Custom Template Design and Development
Superior Template Design
At Marketinzz, we believe that a great email is more than just an attractive message that hits your inbox. Our email marketing firm designs email marketing newsletter and drip campaign templates built with clean code and responsive to all email clients and screen sizes.
Installation on the ESP of Your Choice
Do you need help getting your template installed on your preferred ESP? We’ve got you covered! Our email marketing expert takes your completed design and transfers it over to your chosen ESP, so all you need to do is start sending emails.
Quality Assurance (QA) and Testing
Our email company runs each of our email newsletters and marketing email designs through multiple industry-leading tools to ensure they are well-coded, responsive and work exactly as intended. Build more emails faster with help from our email marketing firm.
Training on Custom Templates
As one of the best email marketing companies, we don’t just deliver a well-designed template. Our email marketing expert also teaches your team to use it! Each delivered template comes with a video training recording that walks you through the design and email process.
Compatibility With Top Email Clients
We work closely with your team to ensure our templates capture your unique branding, preferences and brand message. We guarantee our email templates work with 30+ email clients, devices and operating systems (OS).